A Colorado native, Alyssa's first job was as an alter-server at funerals. No where to go but up from there, she has spent the last 20 years launching, promoting and amplifying some of the world's most iconic brands.
With an expertise in hospitality, Alyssa has worked globally as a marketing executive for Caesars Palace, Montage International, Mandarin Oriental, Baha Mar & The Walt Disney Company.
As an agency SVP, Alyssa led innovation and marketing strategies for companies such as Cotton, JetBlue, Lyft and Spotify.
In 2019, Alyssa co-founded Edison 360, after most recently serving as the Head of Marketing for Margaritaville's mixed-use development in Orlando.