strategic partner
wieland
Kerry Osborne is a marketing professional and Las Vegas industry veteran. Originally hailing from the sunny city of San Diego, Kerry moved to Las Vegas in 2002 and immediately dove into the hospitality industry working for nightlife giant The Light Group. During her 13-year tenure with the company, she honed her skills in customer service and sales techniques under the guidance of nightlife gurus Andrew Sasson and Andy Masi. Kerry was instrumental in the curation of The Light Group’s restaurant and nightlife empire, opening multiple venues in award-winning hotels on the Las Vegas Strip.
After years of hosting A-list celebrity parties and assisting with major culinary events and chef video productions, Kerry found her true passion in the restaurant world. She immersed herself in marketing and operations, developing successful strategies for eight restaurants on the Strip including Yellowtail Japanese Restaurant & Lounge by Akira Back.
In 2015, Kerry began her journey with Hakkasan Group during their acquisition of The Light Group. As Director of Marketing for ten restaurants in Hakkasan Group’s US portfolio, she created and led campaigns and strategies for award-winning brands including Hakkasan, Yauatcha, Herringbone, and Searsucker.
Kerry’s depth and breadth of experience in the business world has been an integral part of her successful marketing career. In today’s ever-evolving era of digital marketing, Kerry has proven that a restaurant can thrive if it fully assesses its customers and implements the correct tactics. With competition constantly increasing in both the restaurant and entertainment industries, her expertise is vital in developing dynamic digital and traditional marketing strategies to help businesses not only acquire, but also retain and build strong relationships with customers.
Kerry was awarded Hospitality Hero by the Las Vegas Convention and Visitors Authority in 2012. She is a mother of three, a yogi, a dance mom, and loves traveling with her family.
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